Journal

A catalogue of our ruminations, inspirations and aspirations.

Kips Bay Dallas with Kristi Nelson

Published

Kristi Nelson’s “Memoir of Marrakech” concept is inspired by the allure of a bohemian Marrakech in the early 70s, a city that has welcomed the likes of Marcello Mastroianni, Yves...

We invite you to our new Showroom in New York

Published

We are excited to share that Fromental has opened a new showroom in collaboration with Collier Webb at the prestigious New York Design Center. Our 2,300-square-foot space is a testament to...

Jessica Jubelirer - Where Artistry Meets Nature...

Published

Named a 2023 New American Voice by Architectural Digest, Jessica Jubelirer is a visionary designer whose passion for artistry led to the creation of an enchanting lake house project. Inspired...

‘An English Butterfly Garden’ Katharine Pooley ...

Published

Inspired by her flower-filled gardens in the heart of the English countryside, Katharine Pooley has designed a delicate and enchanting wallcovering collection with Fromental. The handpainted and hand-embroidered wallcovering showcases and...

Tim and Lizzie talk WOW!

Published

We delve into the minds of Tim Butcher and Lizzie Deshayes as they reflect about what WOW! House meant and their collaboration with Maddux Creative. Together, they created a trippy and utopian...

'The 3am Room' WOW!House - Maddux Creative x Fr...

Published

Just as pockets found in nature are perfect environments within which mycelia - the delicate, thread-like structures of fungi – can thrive to create complex networks, central to the design...

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